Apple Jack Cereal – The Sweet, Crunchy Icon You Still Love

Apple Jack cereal has a way of hitting that nostalgic sweet spot—the kind that brings back memories of cartoon mornings and sugary milk at the bottom of the bowl. And for someone like me, Mary—known around Bath as “The Pudding Lady”—that childhood magic matters. My world is usually filled with sticky toffee puddings, jam-dripping sponges, and dark treacle creations, but there’s a corner of my pantry always reserved for those unmistakable orange and green loops from Apple Jack cereal.

colorful apple jack cereal in a bowl with milk

My journey with desserts began in my mother’s pantry, a place where golden syrup stuck to every lid and flour clouded the air like magic dust. I wasn’t formally trained—too clumsy for culinary school queues and too independent to follow recipes word-for-word—but I baked. Oh, did I bake. I grew from the girl who snuck spoonfuls of sugar to the woman running a cozy pudding club from her own kitchen. Six people, always tea, always flour-dusted countertops, and the smell of something sweet in the oven.

But even in a world full of heritage puddings and spiced parkin, I can’t resist the charm of Apple Jack cereal. Whether I’m tossing a handful over a cinnamon crumble or enjoying it with cold milk late at night, it never disappoints. From taste to texture, Apple Jack cereal continues to offer that playful crunch that reminds you food can be fun—and flavorful.

Whether you’re asking if it’s gluten-free, wondering if dogs can eat it, or curious about its calorie count, this beloved breakfast deserves a proper deep-dive.

Table of Contents

Table of Contents

The Origins and Rise of Apple Jack Cereal

A Brief History of Apple Jack Cereal

The story of Apple Jack cereal starts in 1965, when Kellogg’s introduced a new breakfast idea that would blend fruit flavor with sweet crunch. Originally marketed as “Apple O’s,” the cereal combined apple and cinnamon for a flavor unlike anything else on the shelf.

Kellogg’s swiftly recognized they had a major success on their hands. With clever marketing, vibrant colors, and the unique combination of apple and cinnamon, Apple Jacks became a favorite, especially among children. Over the decades, it evolved not just in taste but in branding—introducing memorable mascots like “CinnaMon” and “Bad Apple” in animated commercials that made kids and adults alike laugh and remember the name.

Apple Jacks quickly rose to become one of Kellogg’s best-selling cereals, earning its place alongside iconic favorites like Frosted Flakes and Froot Loops.

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colorful apple jack cereal in a bowl with milk

Apple Jack Cereal


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  • Author: Mary
  • Total Time: 45 minutes
  • Yield: 6 servings 1x

Description

A fun, fruity, and crispy homemade Apple Jack Cereal that’s a nostalgic twist on a breakfast favorite.


Ingredients

Scale
  • 2 cups all-purpose flour
  • 1/2 cup sugar
  • 1/4 cup apple juice concentrate
  • 1/4 cup unsweetened applesauce
  • 2 tbsp cornstarch
  • 1 tbsp cinnamon
  • 1 tsp baking powder
  • 1/4 tsp salt
  • 1/4 cup water
  • 1 tsp vanilla extract
  • Natural food coloring (optional, for vibrant colors)

Instructions

  1. Preheat oven to 300°F (150°C) and line a baking sheet with parchment paper.
  2. In a bowl, combine flour, sugar, cinnamon, baking powder, salt, and cornstarch.
  3. In another bowl, mix applesauce, apple juice concentrate, water, and vanilla extract.
  4. Combine wet and dry ingredients to form a dough.
  5. Divide dough and color with natural food coloring if desired.
  6. Roll small pieces of dough into balls and press a hole in the center to form rings.
  7. Place rings on the baking sheet and bake for 20–25 minutes or until crisp.
  8. Let cool completely before serving with milk.

Notes

You can store the cereal in an airtight container for up to a week. Use natural apple flavoring for an extra fruity punch.

  • Prep Time: 20 minutes
  • Cook Time: 25 minutes
  • Category: Breakfast
  • Method: Baking
  • Cuisine: American

Nutrition

  • Serving Size: 1 cup
  • Calories: 180
  • Sugar: 10g
  • Sodium: 90mg
  • Fat: 2g
  • Saturated Fat: 0g
  • Unsaturated Fat: 1g
  • Trans Fat: 0g
  • Carbohydrates: 38g
  • Fiber: 2g
  • Protein: 3g
  • Cholesterol: 0mg

How Apple Jacks Became a Household Name

Multiple factors played a role in the success of Apple Jacks cereal:

  • Flavor Innovation: Most cereals were chocolate, corn, or plain sugar-based. Apple Jacks brought in a unique apple-cinnamon blend, instantly setting it apart.
  • Targeted Advertising: Apple Jacks ads smartly focused on kids, with rebellious taglines like “We eat what we like!”—which made it cool to pick Apple Jacks over what parents might want.
  • Bright Visuals: Orange and green cereal loops weren’t just for taste—they visually popped out of the box and onto the breakfast table.
  • Continual Reinvention: Kellogg’s has tweaked the formula and packaging over the years to keep up with trends while keeping the core identity intact.

Apple Jacks also managed to stay culturally relevant by appearing in nostalgia-fueled content and retro food discussions, proving that a strong brand story can last generations.

If you’re interested in other classic flavor combinations, check out this flourless chocolate cake for a different kind of sweet nostalgia.

What’s Inside Apple Jack Cereal? Ingredients & Nutrition Breakdown

Key Ingredients in Apple Jacks

If you’ve ever flipped over the box of Apple Jack cereal, you’ll notice a list of ingredients that combines grains, sweeteners, and flavorings designed to appeal to the senses. Here’s a breakdown of what goes into those signature orange and green loops:

Main IngredientsFunction
Corn flour blendBase grain structure
SugarSweetness and flavor
Wheat flourAdded texture and bulk
Whole grain oat flourFiber content
Apple juice concentrateFlavor enhancer
CinnamonSpice and signature taste
Modified cornstarchBinding and crispiness
Vegetable oilTexture and preservation
Food coloringIconic colors (Yellow 6, Red 40, etc.)
Salt & natural flavorsBalance and aroma
BHT (preservative)Shelf-life extension

Apple Jacks ingredients clearly prioritize taste and crunch over clean labeling. While there are small hints of apple flavor and whole grains, sugar remains one of the top three ingredients.

Apple Jacks Nutritional Facts: Calories, Sugar, and More

So, how many calories are in Apple Jacks cereal—and does it make a balanced breakfast? Let’s take a look at the standard nutritional information per 1-cup serving (about 29g) without milk:

NutrientAmount
Calories110 kcal
Total Fat0.5g
Saturated Fat0g
Sodium135mg
Total Carbohydrates25g
Dietary Fiber<1g
Total Sugars12g
Added Sugars12g
Protein1g
Iron3.6mg (20% DV)
Vitamin D2mcg (10% DV)
Calcium0mg
Potassium30mg

Apple Jacks calories make it one of the moderate-sugar cereals in the Kellogg’s family, but keep in mind that a bowl typically means two servings with milk, pushing total calories to 220–250 kcal.

While it does offer some iron and fortified vitamins, it falls short on protein and fiber, which are critical for lasting satiety. That’s why pairing it with a protein-rich option like Greek yogurt or nut milk can make the meal more complete.

Learn more about balancing sweets with fiber in recipes like vegan chocolate mousse cake, where decadence meets smart nutrition.

Is Apple Jack Cereal Healthy? The Truth Revealed

Apple Jack Cereal vs. Other Cereals: A Nutritional Comparison

When you’re standing in the cereal aisle, it’s tempting to reach for what you loved as a kid—but how does apple jack cereal stack up nutritionally against other breakfast favorites? Let’s break it down with some real numbers and see where this colorful classic fits in.

Cereal (1 cup serving)CaloriesSugarFiberProtein
Apple Jack Cereal110 kcal12g<1g1g
Cheerios (original)100 kcal1g3g3g
Frosted Flakes110 kcal12g1g1g
Raisin Bran190 kcal17g7g5g
Special K (original)120 kcal4g1g6g

In terms of sugar and protein, apple jack cereal falls in line with sweeter options like Frosted Flakes, offering a flavorful crunch but not a lot of fiber or protein. It’s more of a nostalgic treat than a health-forward cereal.

Still, if you’re aware of what’s in your bowl and pair apple jack cereal with nutrient-dense sides—like a handful of almonds, fresh berries, or even a hard-boiled egg—it can still have a place in your balanced breakfast routine.

Pros and Cons of Eating Apple Jack Cereal Regularly

Let’s dig into the good and bad of making apple jack cereal a frequent guest at your breakfast table.

Pros:

  • Bold flavor: That signature apple-and-cinnamon combo makes every bite memorable.
  • Kid-friendly: Kids love the fun colors and taste—great for picky eaters.
  • Convenience: Just pour and enjoy. No prep, no hassle.
  • Fortification: Like many Kellogg’s cereals, it includes iron, B vitamins, and folic acid.

Cons:

  • High in sugar: Each serving has about 12g of added sugar, which can easily add up.
  • Low satiety: With minimal protein and fiber, apple jack cereal won’t keep you full for long.
  • Artificial ingredients: It contains synthetic colors and preservatives like BHT.
  • Not gluten-free: It contains wheat flour, making it unsuitable for gluten-intolerant eaters (we’ll cover this next).

So, is apple jack cereal healthy? It depends on how you eat it. As an occasional, enjoyable breakfast or afternoon snack, it’s just fine. But as a daily staple, it lacks the nutritional punch of higher-fiber, lower-sugar alternatives.

Discover great ideas like smores brownies if you’re looking for more indulgent yet smartly balanced treats.

Is Apple Jack Cereal Gluten-Free or Not?

Understanding Gluten Content in Apple Jacks

If you’re following a gluten-free diet due to celiac disease, gluten sensitivity, or lifestyle choice, you’re probably wondering: Are Apple Jacks cereal gluten-free? The answer, unfortunately, is no.

Apple Jack cereal contains wheat flour, which is a clear source of gluten. Gluten is a protein found in wheat, barley, and rye, and even small amounts can cause serious health problems for people with celiac disease.

Kellogg’s does not label Apple Jacks as gluten-free, nor does it produce them in certified gluten-free facilities. That means even if the cereal didn’t contain obvious gluten ingredients, cross-contamination is still a risk. So if you’re highly sensitive, it’s best to avoid this product altogether.

The main gluten-containing ingredients in Apple Jacks include:

  • Wheat flour
  • Modified food starch (sometimes derived from wheat)
  • Malt flavoring (can be barley-based)

These components clearly disqualify Apple Jacks from being a safe cereal for gluten-free diets.

If you’re looking for fruit-flavored cereals without gluten, you’ll need to turn to certified alternatives.

Certified Gluten-Free Options vs. Traditional Apple Jacks

Although apple jack cereal isn’t gluten-free, several brands now offer similar flavors in a gluten-free format. These may not be exact duplicates, but they capture the apple-cinnamon spirit in a safer way for gluten-sensitive individuals.

Gluten-Free Alternatives to Apple Jacks:

BrandProductNotes
Nature’s PathEnviroKidz Amazon Flakes (Organic)Apple-cinnamon flavor, gluten-free certified
Three WishesCinnamon CerealGrain-free, high in protein, apple-optional
Love Grown FoodsPower O’s Apple CinnamonMade with beans, gluten-free certified
Catalina CrunchApple Cinnamon Keto CerealLow-carb, gluten-free, adult-focused flavor

While these options may not offer the same crunch or nostalgic feel as Kellogg’s Apple Jacks, they are far better suited for anyone avoiding gluten.

For those looking to reinvent their sweet treats while avoiding wheat, don’t miss our tiramisu cups recipe—a perfect dessert-style snack that’s both indulgent and customizable for dietary needs.

Creative Ways to Eat Apple Jack Cereal

Unique Apple Jack Recipes for Kids and Adults

Sure, pouring a bowl of apple jack cereal with milk is the classic way to enjoy it—but that’s just the beginning. Thanks to its bright colors and sweet, apple-cinnamon flavor, Apple Jacks can be used in dozens of creative ways that go beyond breakfast. From crunchy desserts to fun snacks, there are plenty of ways to level up your kitchen game using this nostalgic cereal.

Here are some of the best apple jack cereal recipe ideas:

1. Apple Jacks Marshmallow Treats

Swap out the Rice Krispies and replace them with Apple Jacks for a colorful, fruity twist on this classic snack. Melt the butter with mini marshmallows, mix in the cereal until coated, then press the mixture firmly into a pan. Slice and serve!

2. Apple Jacks Milkshake

Crush up a cup of Apple Jacks and blend it with vanilla ice cream, milk, and a dash of cinnamon for an indulgent dessert drink that tastes like childhood in a glass.

3. Apple Jack Snack Mix

Mix Apple Jacks with mini pretzels, chocolate chips, popcorn, and dried apple slices for a sweet-savory trail mix that kids love.

4. No-Bake Apple Jack Pie Crust

Use crushed Apple Jacks with melted butter as a base for no-bake cheesecake or apple-flavored pie. It adds texture and a mild fruity crunch that complements creamy fillings.

5. Apple Jacks Yogurt Parfait

Layer plain Greek yogurt, crushed Apple Jacks, sliced apples, and a drizzle of honey. The cereal adds a perfect crunch to balance the creaminess and tartness of the yogurt.

These easy, no-cook recipes are a hit at school parties, game nights, or just lazy weekends when you want something a little more exciting than cereal and milk.

Apple Jacks as Toppings, Mix-ins, and No-Bake Treats

Apple jack cereal is more versatile than you might think. It can be sprinkled, blended, or crushed into almost any snack or dessert to add flavor and crunch.

Use CaseHow to Apply
Topping for Ice CreamCrushed or whole Apple Jacks add crunch and sweetness
Cake GarnishUse on frosted cupcakes or birthday cakes for color and fun
Yogurt or Smoothie BowlsSprinkle on top for added texture and fruity flavor
Cookie Mix-InAdd to cookie dough for a cereal-inspired twist
Cereal BarkCombine melted white chocolate with Apple Jacks and set in the fridge

These ideas work especially well for those who enjoy experimenting in the kitchen or need quick, crowd-pleasing snacks for family and friends.

Looking for inspiration? Try this dubai pistachio chocolate bar recipe—a gourmet take on sweet and crunchy combinations.

Can Dogs Eat Apple Jack Cereal?

What Happens if Dogs Eat Apple Jacks?

If you’re a pet owner, chances are you’ve dropped a few loops of apple jack cereal on the floor—and your dog was the first to swoop in and grab them. However, is this sugary cereal suitable for dogs to eat?

In short, dogs can technically eat Apple Jacks in very small amounts, but it’s not recommended as a treat or part of their diet. Here’s why:

Reasons to Avoid Giving Apple Jacks to Dogs:

  • High sugar content: Each serving contains 12 grams of added sugars—excess sugar can lead to obesity, diabetes, and dental issues in dogs.
  • Artificial ingredients: Apple Jacks contain food dyes, flavorings, and preservatives that aren’t toxic in tiny amounts, but certainly aren’t healthy.
  • Wheat content: Dogs with grain sensitivities may have reactions to cereals containing wheat, such as apple jack cereal.
  • Empty calories: Dogs get no nutritional benefit from cereals like Apple Jacks, which are high in carbs and sugars but low in protein and fiber.

Even though one or two loops likely won’t cause immediate harm, regularly feeding your pet sugary cereal can create long-term health risks.

Safer Alternatives to Feed Your Pet

If you’re looking for crunchy treats that are both safe and satisfying for your pup, skip the cereal aisle and try these dog-approved snacks instead:

Dog-Safe TreatsBenefits
Apple slices (no seeds)Natural sweetness, fiber, and vitamins
Carrot sticksCrunchy, low-calorie, and full of nutrients
Pumpkin puree (plain)Good for digestion and coat health
BlueberriesPacked with antioxidants
Dog biscuits (grain-free)Made specifically for dogs’ dietary needs

If your pup got into your box of apple jack cereal, monitor them for signs of digestive upset like vomiting, diarrhea, or hyperactivity from the sugar. Contact your vet if symptoms appear.

Learn more about balancing human treats and pet health with sweet-but-safe alternatives in our other wholesome recipes.

Do They Still Make Apple Jack Cereal Today?

Current Status of Apple Jacks Production

If you’ve browsed the cereal aisle lately, you might’ve asked: Do they still make Apple Jack cereal? The good news for fans of this fruity, cinnamon-flavored breakfast icon is yes—they absolutely do.

Apple Jack cereal is still being manufactured by Kellogg’s, and it’s available in both classic and expanded varieties. Despite rumors over the years suggesting the cereal might be discontinued, Apple Jacks has stood the test of time. It remains a core part of Kellogg’s breakfast lineup, especially popular in the U.S.

Like many classic cereals, Apple Jacks has seen occasional packaging redesigns and flavor tweaks. In recent years, the cereal returned to its more vibrant colors and iconic taste after customer feedback favored the nostalgic formula. So while there may be minor shifts in look or nutrition labels, the heart of Apple Jacks remains unchanged.

If you’re wondering whether Apple Jacks are still relevant in a health-conscious cereal market, the answer is also yes—thanks to their nostalgic value and bold taste, they continue to sell well among families and longtime fans.

Where to Buy Apple Jack Cereal in 2025 (In-Store & Online)

You won’t need to look far to find apple jack cereal in 2025. It’s readily accessible at most major supermarkets and through various online retailers.

In-Store Retailers:

  • Walmart
  • Target
  • Kroger
  • Publix
  • Safeway
  • H-E-B
  • Meijer

Online Retailers:

PlatformNotes
AmazonOffers classic and bulk-size Apple Jacks
Walmart.comCompetitive pricing, store pickup option
InstacartLocal delivery from nearby supermarkets
Kellogg’s Official ShopLimited editions and specialty boxes

Prices may vary, but a regular box of Apple Jacks (10.1 oz) typically ranges from $3.29 to $4.99, depending on retailer and region. You can often find value packs or subscribe-and-save deals online for recurring deliveries.

Looking for a dessert twist on cereal? Check out our lemon tiramisu—a zesty creation that brings sweetness and crunch to another level.

Memorable Flavors and Promotions Over the Years

Apple Jack cereal has stood the test of time largely because it’s not afraid to evolve. Since its launch in 1965, Apple Jacks has occasionally strayed from its original formula, offering exciting twists and limited-time flavors that cater to changing trends and consumer curiosity.

Let’s take a look back at some of the most unforgettable Apple Jacks versions:

1. Apple Jacks with Marshmallows

A short-lived combo that paired the classic apple-cinnamon loops with colorful marshmallows—think of it as Lucky Charms meets Apple Jacks. This version aimed to boost appeal among younger audiences craving more sweetness and texture.

2. Apple Jacks Gliders

These came in a fun promotional box with plastic gliders inside. While the cereal remained unchanged, the branding leaned heavily into action and sports to captivate kids in the early 2000s.

3. Apple Jacks Crave & Smash-Ups

A brief experiment by Kellogg’s that fused Apple Jacks flavors with other cereals like Cinnamon Toast Crunch or Crave. While these mashups weren’t permanent, they showed Kellogg’s willingness to test crossovers.

4. Apple Jacks “Caribbean Splash”

This tropical-inspired variant added mango and pineapple flavoring alongside the traditional apple base. It was launched during a summer campaign but didn’t stick around long.

5. Limited Edition Apple Jacks Holiday Box

Each winter season, Kellogg’s has released special boxes with festive packaging and slightly altered flavors, like “frosted cinnamon apple.” These usually come in collectible tins or gift sets.

While many of these options came and went quickly, they’ve cemented apple jack cereal’s legacy as more than just a one-note breakfast. It’s a brand that adapts to stay relevant—yet still rooted in nostalgia.

Collector’s Editions and Nostalgic Packaging

Apple Jacks fans have often kept empty boxes or promotional packaging as part of their cereal collection. Whether it’s the first appearance of mascot Bad Apple, or a tie-in with a Saturday morning cartoon, the cereal’s marketing has always been bold and memorable.

Collectors often trade these items online, particularly:

  • 1980s and 1990s cereal boxes with original characters
  • Early versions of the “CinnaMon vs. Bad Apple” design
  • Promotional toys and back-of-the-box games

These limited editions and vintage boxes continue to fuel a thriving cereal nostalgia market on platforms like eBay and Etsy.

For a taste of something equally inventive, don’t miss our romantic chocolate and strawberry cupcakes—a dreamy dessert that plays on bold flavors and eye-catching presentation.

Conclusion

Whether you’re reliving childhood memories or discovering it for the first time, Apple Jack cereal holds its place as one of the most nostalgic, flavorful cereals around. From its unique apple-cinnamon taste to its colorful loops and quirky branding, Apple Jacks continues to win fans of all ages—even in today’s more health-conscious world.

While it’s not gluten-free or protein-packed, it can still be a fun, occasional treat. With a bit of creativity, you can even turn it into desserts, snack mixes, and party-friendly recipes. Just remember to balance it with nutritious sides if you’re making it part of breakfast.

So go ahead—pour a bowl, crunch away, and enjoy this throwback classic that’s still going strong in 2025.

Learn more about fun flavor twists in recipes like our vegan chocolate mousse cake, and bring sweet nostalgia to your kitchen.

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FAQs

Are Apple Jacks Cereal Gluten Free?

No, Apple Jack cereal is not gluten-free. It contains wheat flour and may also have trace amounts of other gluten-containing ingredients. It is not produced in a certified gluten-free facility, making it unsuitable for those with celiac disease or gluten intolerance. If you’re looking for alternatives, consider certified gluten-free options like Love Grown Apple Cinnamon Power O’s or Three Wishes.

Can Dogs Have Apple Jacks Cereal?

Technically, dogs can eat Apple Jack cereal in very small quantities, but it is not recommended. The cereal is high in sugar and contains artificial colors and flavorings that offer no nutritional value to dogs. Some pets may experience digestive upset or long-term effects from regular consumption. Safer alternatives include apple slices (without seeds), carrots, or grain-free dog treats.

Do They Still Make Apple Jacks Cereal?

Yes, Apple Jack cereal is still in production and available in 2025. Manufactured by Kellogg’s, it can be found in most major grocery stores and online platforms. The cereal has gone through several packaging changes but remains true to its original apple-and-cinnamon flavor that has kept fans coming back for decades.

How Many Calories in Apple Jacks Cereal?

A standard 1-cup serving of Apple Jack cereal contains 110 calories, excluding milk. This serving also includes 12g of added sugar, less than 1g of fiber, and 1g of protein. While it offers some added iron and vitamins, it’s best enjoyed as part of a balanced meal rather than a stand-alone breakfast.

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